Where did it all start?
Humanity has come a long way since the discovery of the wheel, the first fixed wheels on carts around 3500BC and the first horse-drawn bus operations in the 1820’s.
We now live in a world where we actively participate in making history and contribute to innovation.
In the business of moving people and much like the evolution of the wheel, we are required to move forward all the time..
Many different aspects, concepts and contexts affect transportation needs and demands in this progressive world of rapid changes, new technological advances, overload of information, fierce competition, mobile and dispersed workforces, and economic and social challenges.
The need to continuously be aware of all these variable factors add additional pressures onto our transportation requirements, operations and effectiveness.
Our transportation professionals need to be mobilized to respond to rapid changing environments and demanding clients.
They have to deliver excellent commuter experiences and demonstrate understanding, confidence, pride, vitality, enthusiasm, and sincere attention to all possible aspects that can influence our daily operations.
Speedy Responsiveness, Engaged Interaction and Appropriate Knowledgeable Action
This type of preparedness, focus, and dedication is only possible through the necessary relevant and current conceptual and contextual knowledge that enables speedy responsiveness, fully engaged interaction and appropriate knowledgeable action.
Making it Happen
Eager to implement state of the art solutions, equipment and systems to enable outstanding bus operations, we sometimes put the cart before the horse.
We spend much time, effort and man-power on exploring and learning about what approaches, plans, resources, structures and processes are available and required to execute our ideas and noble visions.
In this process we lose sight of and do not give enough attention to the most important aspects; the core concepts and contexts that drive this vision, thus the heart of our mission, operations and journeys.
We are not necessarily aware of how these concepts and the variable contexts (the ever changing social and environmental needs and demands) influence and impact each other.
This knowledge is vital to our success in offering a smooth running, reliable, safe, convenient, affordable, enjoyable, timeous, comfortable, and cost-effective ride and journey to our commuters.
Important practical Considerations
In the event of embarking on such an important undertaking, it is wise to consider the many demands that intense workloads, anticipated project outcomes, and progressive timelines add to our operations, whilst contributing to growing the industry and attracting talent.
In preparation for this journey we need to revisit the process of prioritising, obtaining, integrating and applying relevant strategic, approach, content, contextual, process, system, equipment and resource knowledge, know how, and expertise.
We understand how the pressures of the practical day-to-day operations affect knowledge absorption and application.
Growth through Knowledge
The society is here to assist the industry to grow through knowledge. We provide innovative and flexible knowledge sharing models and support platforms that lay a sound foundation for cost-effective, sustainable and dynamic operations through imparting relevant, practical and current content and contextual knowledge that is available and easy accessible.
Transportation professionals can now not only expand their content and contextual knowledge and integrate it with functional and technical knowledge, but have the ability to cross-skill across multiple disciplines with ease.
Having access to a deeper understanding of the various aspects and how they impact each other, professionals can now make more informed decisions and act more responsibly within their roles, whilst building their careers in this very dynamic, growing and essential industry.
Attract and Retain Talent
The pressure to retain talent decreases rapidly when professionals are continuously empowered, stimulated and given opportunities to grow within the larger context of the operations.
An Innovation Knowledge Incubator
Traditional training environments and processes no longer serve operational interests as workload pressures and many other demands limit professionals to integrate and apply what they have learned and experienced.
Professionals do not necessarily have the opportunity to be innovative. Introducing learned concepts into the organization requires new skills and know how.
Unforgettable commuters experiences
Our citizens no longer need to do the walking; we do the walking on their behalf by going back to the basics; the core concepts and contexts.